Post by account_disabled on Mar 14, 2024 4:05:29 GMT -5
NFT and Fashion: the YSL Beauty initiative on web3, in the post by Pop Up The metaverse is now a fairly concrete reality, despite everything. And more and more companies are investing in this new virtual world, where everything seems to become more and more real. Fashion has also moved in this direction and new initiatives are being created, especially linked to the launch of more or less rare tokens (called NFTs) linked to this or that fashion house.
The latest initiative in chronological order is that of YSL, more specifically in the Find Your Phone Number Beauty sector, which on the metaverse launches its exclusive token ' YSL Beauty Night Blocks ' dedicated to its Black Opium perfume, whose launch took place in 2014. To give the news , among others, also Brand-News . In collaboration with Wunderman Thompson France and tech partner Arianee , YSL has launched two distinct tokens linked to its perfume . The first was made in 2,000 units and available to those who are the first to purchase a Black Opium perfume on the website in France, USA, UK and Australia.
Token holders will also be offered the opportunity to receive as a bonus access to the private sale of the second, rarer NFT, available in just 14 units (called Le Parfum), whose name was voted on via social media directly by the community. Alongside this, they will be offered the opportunity to access a gift voucher and exclusive content linked to the famous fragrance. Furthermore, for those who also purchase the second Le Parfum token, they will be offered a 90 ml perfume pack and a YSL Beauty kit to complete their look. The second drop, which will follow the first and made available to those who already own the NFTs, will go to finance the Abuse Is not Love program, against violence against women.
The latest initiative in chronological order is that of YSL, more specifically in the Find Your Phone Number Beauty sector, which on the metaverse launches its exclusive token ' YSL Beauty Night Blocks ' dedicated to its Black Opium perfume, whose launch took place in 2014. To give the news , among others, also Brand-News . In collaboration with Wunderman Thompson France and tech partner Arianee , YSL has launched two distinct tokens linked to its perfume . The first was made in 2,000 units and available to those who are the first to purchase a Black Opium perfume on the website in France, USA, UK and Australia.
Token holders will also be offered the opportunity to receive as a bonus access to the private sale of the second, rarer NFT, available in just 14 units (called Le Parfum), whose name was voted on via social media directly by the community. Alongside this, they will be offered the opportunity to access a gift voucher and exclusive content linked to the famous fragrance. Furthermore, for those who also purchase the second Le Parfum token, they will be offered a 90 ml perfume pack and a YSL Beauty kit to complete their look. The second drop, which will follow the first and made available to those who already own the NFTs, will go to finance the Abuse Is not Love program, against violence against women.